I have a bias, and I admit to it. I don\u2019t believe in\nself-promotion. Hell, I don\u2019t even promote the books I write, other than\nlisting them on my website, Amazon, and a few other digital platforms. A lot of\npeople do believe in promoting themselves. I\u2019m sure 99% of them do it because\nthey just know that their spiritual system is THE answer for everyone.<\/p>\n\n\n\n
If you\u2019ve lived long enough and wake up enough, you know that\u2019s just not true. There are 7.5 billion incarnated souls on this planet, and every one of them has a different life path and soul mission. Some of these life paths and soul missions do overlap, so there is a congruence of interest among different people. That\u2019s where spiritual marketers come in.<\/p>\n\n\n\n
I get a lot of stuff from spiritual marketers in my inbox.\nToday, I got this:<\/p>\n\n\n\n
\u201c **** is a Philosopher, Visionary, Author, and Syndicated\nRadio Show Host who delivers high energy<\/em>\nmessages that empower<\/em> audiences to live courageously<\/em>, tune into their brilliance<\/em>, and maximize\npotential<\/em>. For twenty-three years, **** has Coached and Mentored CEO\u2019s,\nEntrepreneurs, Executives and Senior Professionals to take the courageous path<\/em>, expand their limitations<\/em>, and free\ntheir spirit<\/em> to bring in harmony,\nhappiness <\/em>and bottom-line results<\/em>\nto their businesses and lives. **** specializes in inspiring learners<\/em> and leaders<\/em> to live up to their highest\npotential<\/em>.\u201d <\/p>\n\n\n\n Let\u2019s take a look at this, because there are a lot of\nmarketing keywords in here. You find keywords using SEO, and surveying your\ntarget audience. These words are supposed to trigger an emotional or mental\nresponse from the reader. This thing reads to me like a series of marketing\nkeywords strung together for maximum impact. <\/p>\n\n\n\n Is there anything wrong with that? Nope. Maybe this person\ncan actually produce fantastic results. Maybe this person wants to attract as\nmany people to the seminars as possible, because they believe it\u2019s so\nimportant. Marketing is a great way to do that. <\/p>\n\n\n\n These spiritual marketing messages are all over the place.\nSpiritual marketers are competing with each other, using keywords to get people\nto buy their stuff. <\/p>\n\n\n\n Is there anything wrong with that?\u00a0 Nope. I\u2019d rather see a lot of spiritual marketing messages than the corporate marketing crap that sells their junk to us all day. People on the spiritual path have to make a living. But I wonder where the line is drawn between making money and helping people. I was never able to find that line, so I stopped. <\/p>\n\n\n\n Maybe it\u2019s my problem. Maybe I should start promoting myself and my books and services like this. I tried, but I just couldn\u2019t do it. \u00a0I started to get a big head, thought I had the answers to everything. All I know is, I have the answers for me and my life. The longer I travel my own spiritual path, the less I know. I\u2019m getting quieter and quieter, not louder and louder. That\u2019s just me. <\/p>\n\n\n\n Sometimes I wish I had those five big-screen TVs in my\nhouse, like one spiritual leader said in the introduction to their book. Maybe\nit would be great to drive a Porsche and have a sailboat, like another said in\na lecture one time. All that stuff would be great, and if I worked hard enough\nI could get it. But, somehow, the motivation to do that escapes me. I\u2019m just\nlazy I guess!<\/p>\n","protected":false},"excerpt":{"rendered":" I have a bias, and I admit to it. I don\u2019t believe in self-promotion. Hell, I don\u2019t even promote the books I write, other than listing them on my website, Amazon, and a few other digital platforms. A lot of … Continue reading